JOHOR BAHRU: On 9 August at 8:00pm, Chelsea FC’s 2026 Asia Pre-Season Tour continued in Malaysia with a thrilling fixture at Sultan Ibrahim Stadium in Johor Bahru, as Premier League giants Chelsea FC faced Malaysian champions Johor Darul Ta’zim. As an Official Pre-Season Tour Partner in Hong Kong SAR and Malaysia, GAC was proud to support the event, bringing innovative technologies and quality products to fans across the region.
GAC, the Official Vehicle Partner of Chelsea FC’s 2026 Asia Pre-Season Tour Malaysia Leg
The stadium was filled with more than 28,000 passionate supporters as both teams delivered a high-energy, end-to-end contest. The match ended in a 3-3 draw, providing fans with an entertaining spectacle of top-tier football.
On match day, Chelsea FC legend Roberto Di Matteo visited GAC’s booth, where he experienced the EMKOO and other GAC models firsthand, praising the quality of GAC’s products and the driving experience.
Chelsea FC, a European powerhouse with a substantial global following, continues to strengthen its connection with Asian fans. GAC, a Fortune Global 500 company, has been actively expanding its international footprint, enhancing its product range and localised services in overseas markets. The partnership with Chelsea FC further elevates GAC’s brand visibility across Southeast Asia and beyond, demonstrating its commitment to global brand development through sports partnerships and deep integration into local markets. As a strategic hub for its Southeast Asian operations, GAC has advanced local manufacturing in Malaysia, successfully establishing CKD assembly of the GS3, EMZOOM, and EMKOO models. Both vehicles have received widespread praise from Malaysian media for their striking design, dynamic performance, and advanced intelligent driving features.
With the Hong Kong and Malaysia legs now concluded, GAC celebrates the successful completion of Chelsea FC’s 2026 Asia Pre-Season Tour. Moving forward, GAC remains committed to prioritising customer needs, delivering exceptional quality and innovative technology to enhance every journey for consumers in Malaysia and around the world.-pr/BNN
